Portfolio · Brand Development

Brands built from zero.

The Ecosystem

Four systems, one center

Twelve brands, four ecosystems, and one argument underneath all of them. Drag to orbit, click a planet.

Loading ecosystem

Swipe the system to move between planets

MYKE logo
MYKE

Intelligence belongs to everyone.

Everything in this system runs on one conviction: the data, the tools, and the context that institutions keep for themselves should belong to the people those institutions are supposed to serve. Four ecosystems, one argument.

UWAZI.AI logo

UWAZI.AI

Civic technology · Founder & CEO · 2024 - Present

Uwazi is Swahili for transparency.

A nonpartisan civic education platform that puts real-time political transparency at the center of every community, and gives every American a trusted space to learn, engage, and act on what is happening in politics right now. The five sub-brands each do one job and none of them overlap: the App is the product, Engage collects the signal, Jamii serves the government side, Civic Studios teaches in person, and All In Favor tells the story.

Typography

AXIS Extra Bold · Garet · TT Commons Pro

Sub-brands
Uwazi App logo
Uwazi App
The ballot, decoded.

Consumer-facing civic education. Ballot language in plain English, verified political data, personalized voting plans.

UWAZI Engage logo
UWAZI Engage
Civic sentiment at the speed of a text message.

SMS and RCS civic polling. Residents answer three questions from their phone at an event or after a council vote, and the answers become longitudinal intelligence.

Jamii logo
Jamii
Swahili for community. The government-facing layer.

The same civic data spine, aimed at city departments instead of residents.

Civic Studios logo
Civic Studios
Civic education you can walk into.

The in-person program arm. Creator residencies, civic data walks, community dialogue sessions, and a youth civic lab. KC flagship in the Crossroads, then anchor cities, then a mobile studio, then a studio-in-a-box kit that scales without building a room in every city.

All In Favor logo
All In Favor
Civic decisions, argued out loud.

The media arm: a podcast cut into short-form vertical for social. Long-form for people who want the whole argument, clips for the ones who need ninety seconds and a reason to care. Navy #0D1B3E, lime #C2D936, white. Civic Studios teaches the room in front of you; All In Favor reaches the ones who will never walk in.